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Making Innovation Happen

A Global Aggregation of Leading Edge Articles on Management Innovation, Creative Leadership, Creativity and Innovation.  

This is the official blog of Ralph Kerle, Chairman, the Creative Leadership Forum. The views expressed are his own and do not represent the views of the International or National Advisory Board members. ______________________________________________________________________________________

 

Entries in Social Media (25)

Saturday
Dec182010

The Top Six Innovation Ideas of 2011 - Michael Schrage - Harvard Business Review

That's right. 2011. These six ideas emerged in 2010 as powerful "innovation invitations" and seem sure to intensify in power and influence. They'll increasingly be a source of, and resource for, innovation differentiation in 2011, if not for your organization, then for the firm you most dread competing against. 1. Contestification Whether Google Demo Slam or Sprint's App Competition, digital media has become an innovation battleground for customers, clients, prospective partners, and young talent. Frito-Lay has already made competition the cornerstone of its Super Bowl advertising, and Toyota, desperate to remind people what a wonderful corporate citizen it can be, invites aspiring innovators to suggest how the firm's technology can be used for good in unexpected ways. Crowdsourced contestification is becoming institutionalized as a way firms can grow their own innovation nations. If you're not running an innovative innovation contest to invite participation and build brand, then you're reacting to your competitor's competition. Will your contest be competitive with their contest? Who's running it? Who's judging it? Who's winning it?

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Saturday
Dec182010

The Big Question for 2011 - Will Gamification Change Social Media - Umair Haque - Harvard Business Review

It doesn't matter whether I'm talking to an investor, C-suiter, or an entrepreneur. Most of them — like most of the general public — answer the question, "What does social media mean to you?" with "It's stuff that helps you make 'friends, digitally!! Do you want to be my friend?" "Sure" I usually reply. And then I say: "But thinking of social tools that way is a little bit like using a positronic brain multiplier from the 25th century to tie your shoelaces faster. Here's a more powerful, resonant — and disruptive — way to think about social media.

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Saturday
Dec042010

Beyond Facebook and Twitter: The game layer on top of the world | Seth Priebatsch: Video on TED.com


By now, we're used to letting Facebook and Twitter capture our social lives on the web -- building a "social layer" on top of the real world. At TEDxBoston, Seth Priebatsch looks at the next layer in progress: the "game layer," a pervasive net of behavior-steering game dynamics that will reshape education and commerce.
Tuesday
Nov232010

How Ideas Take Flight - Stanford's Entrepreneurship Corner: Jennifer Aaker, Stanford University, GSB

Stanford Graduate School of Business professor Jennifer Aaker shares the power behind creating ideas that can build momentum. Through her research on the perception of happiness and meaning, Aaker describes how these concepts relate to a successful and powerful social media campaign. A well-planned effort catches audience attention and offers them an engaging story. Aaker, co-author of The Dragonfly Effect, also offers several personal and corporate examples of effective viral campaigns that garnered real world, and even life-saving, results.

Friday
Oct012010

Wisdom - Who Has It and Where Does It Come from

Related Posts with ThumbnailsWe continue to test Storify, the software platform as a way of creating narratives through aggregation using tags from all the prominent social media platforms. This story deals with the tag "wisdom". If you have problems accessing the story click here